Mindset
Build bulletproof execution habits that eliminate anxiety and fatigue.
I help B2B sales professionals & teams
close bigger deals.
Selling isn't telling.
It's listening.
Sounds familiar?
Stuck deals
Dead-end calls
Discounts just to get it signed
Hustle that leaves you feel drained
Momentum lost. Confidence shaken.
Build bulletproof execution habits that eliminate anxiety and fatigue.
Sell by eliminating risks in the process.
Ask better questions. Let the buyer ask for the next step.
One repeatable path to a signed contract.

The result? Your best quarter and the energy to enjoy it.
Let Your Impact Speak Louder Than The Metrics.
I've done what I teach.
I'm an ex-Sales Director who spent 13 years chasing multi-million deals like a pro athlete, at companies like Amdocs, Netcracker, Flytxt and NICE inContact.
The people I work with stop feeling overlooked and exhausted, and start feeling in control.

“Sales is what you do. Impact Is who you are.”
What clients say

“Iskra helped us define our buyer persona and sharpen our pitch while we were still finding product-market fit. Within 3 months, our sales cycles got 25% shorter, and our pipeline 3x.That growth helped us raise our next funding round. We’ve now hired her again for our new venture.”
“The pre-call rituals changed how I show up — I feel confident, not reactive.”
“Finally hit 130% — without sacrificing my evenings and weekends.”

2-min quiz
Take the 5-step quiz to get a personalized roadmap to bigger deals.
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Almost there
Where should it go?
Results
Tons of potential, but losing yourself in the process. Let’s rebuild your sales from a place of power.
Results
Your drive is real, but something’s blocking your flow. It’s time to shift strategy and self-belief.
Results
You have untapped potential buried under stress and self-doubt. Your future self is waiting for a reset.
Results
You’re on the edge of a breakthrough. With mindset alignment and structure, you could soar.
We’ve also emailed the download link to you.
Ready to turn your results into closed deals?
Join the next Sales Camp.
Only 15 spots. Starts 27 Jan 2027.
Choose your flow.
One focused hour, just you and me: unstick a deal, sharpen your approach and leave with your next move.
170€
per session
60-min online
Mindset work, tailored to you
Real-deal tactics you use the same day
A clear plan for your next career move
Free 10-mins intro call
8 weeks of live group, human-centric coaching for AEs and sales leaders, on your real deals.
Next cohort starts
27 January 2027.
15 seats, by application only.
1 300€
per participant
8 live sessions + 8 live Q&As
Real Deal Clinics on your live deals
Call and meeting breakdowns
Weekly implementation challenges
Peer accountability and role-plays
Inner-state practices: breathwork, meditation, yoga nidra, journaling
Built for sales teams ready to scale and lead their market. Customised workshops, real-deal role-plays and mindset work that turns tactics into lasting habits.
For founders and sales leaders: GTM and sales-system coaching on request.
4 100€
starting from
Half-day or full-day workshops
Mindset bootcamps for the whole team
Real-deal role-plays
Personalised sales audit report
for your team